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Google’s algorithm is continually updating. That makes organic SEO challenging and time consuming. A site might live on page one or two for a few weeks and then can quickly get bumped down. While all of the sites we build include the latest SEO principles, Google Ads (formerly adwords) allows for the leads to generate now instead of later. A successful campaign takes proper set up, keyword research, & continual iteration. Brand Catalyst Company can implement a successful Google Ads campaign to elevate your marketing strategy.